For merchants, the integration of value added services including those that are ‘tax free’ and alternative payment procedures at the Point of Sale (e.g. Alipay, WeChat) is becoming increasingly important. Wirecard, one of the leading suppliers of electronic payment and risk management solutions, and Premier Tax Free, a company in the Fintrax Group and a leading supplier in the field of tax free services, have joined forces to offer merchants even more alternatives and greater flexibility. In addition, Wirecard will integrate Premier Tax Free’s services into its value added service portfolio. An integral element of the cooperation is the mutual acquisition of customers for integrated payment processing services.
Gary Byrne, Head of Worldwide Strategic Partnership & New Markets at Premier Tax Free is delighted at the prospect of the future partnership: “Our customers seek innovative Point of Sale payment technologies. In collaborating with Wirecard, we shall now be able to offer them these products more quickly and at lower prices.”
To facilitate this additional customer service, Wirecard and Premier Tax Free are making use of the most modern Point of Sale payment technology. The solution works independently of traditional Point of Sale terminals as the entire process is conducted via Wirecard’s ConnectedPOS technology. The software can be directly installed in a merchant’s till system, or in the case of a payment terminal, installed independently of the till system. Exchanging the existing infrastructure is not necessary and existing hardware can continue to be used.
Markus Eichinger, Vice President Value Added Services at Wirecard: “Using alternative payment methods, for example Alipay or WeChat Payment, to offer integrated tax-free services is a logical move as both services are used by the same customer group. However, our Connected POS technology offers even more benefits than this. For example, a tax-free receipt is generated automatically after payment. The process is therefore greatly simplified for merchants.”
The first phase of the collaboration will begin in Singapore, where both companies are active, before being expanded into other markets over the course of next year.
